Plastics Create Oil With Energy to Spare

<b>Plastics Create Oil With Energy to Spare</b>“></td>
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<p>(<a href=NewsUSA) – America’s quest to reduce its fuel consumption and dependence on foreign oil may lead it to look for energy sources in new places — like the bottom of a trash barrel.

JBI, Inc. (OTCBB:JBII), a global technology company, has developed a process, called Plastic2Oil (P2O), that converts raw, unwashed, unsorted plastic waste into a fuel similar to biofuel. In April 2010, an independent laboratory, Islechem, validated the P2O process through extensive chemical, analytical and process engineering testing.

Islechem tested the process over 40 times using multicolored, mixed plastics. The laboratory determined that the P20 process is repeatable and can be done on a large scale. Approximately 85 to 90 percent of the hydrocarbon composition in the feedstock is converted into a “near diesel” fuel, while about 8 percent is converted to a usable off gas much like natural gas. In addition, only 1 percent of the plastic becomes residue, and that residue does not contain any highly toxic elements and is safe for landfill disposal. Even better, more energy is produced than consumed by the process. Early data suggest that the process creates twice as much energy as it uses.

“It takes energy to produce energy. The key is to get more energy from the final product than it takes to make it,” said JBI, Inc. CEO John Bordynuik. “Our process has a high positive energy balance of 2.0, while gasoline from crude has a negative energy balance of 0.81.”

The fuel produced by the P20 process has another major advantage over gasoline from crude oil — its production, including labor, costs only about $10 a barrel.

Gasoline from crude oil uses more energy than it produces and currently costs between $75 and $85 a barrel — and yet gasoline companies yield high profits. A process like P20 could revolutionize the market by creating high-quality fuel at much lower costs, while also helping to reduce the amount of plastic that becomes pollution or ends up in landfills.

JBI, Inc. is currently in talks to create P20 processing facilities in Europe, Florida, New York, California, Colorado, Wisconsin, Georgia and Ohio. The company is also looking for waste disposal or recycling companies, and people with under-utilized facilities to convert into P2O factories. For more information, visit www.plastic2oil.com or www.jbiglobal.com.

Popularity of Neti Pots Leads to a Clear Change – 1,000 Years Later

<b>Popularity of Neti Pots Leads to a Clear Change – 1,000 Years Later</b>“></td>
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<p>(<a href=NewsUSA) – With a growing consumer interest in safe, natural and effective ways to treat sinus problems associated with colds, flu and allergies, neti pots, which date back more than a thousand years to Ayurvedic medicine, have soared in popularity.

According to a recent survey published in the Wisconsin Medical Journal, 87 percent of family physicians reported recommending neti pots, which are used for nasal washing with a saline solution, to their patients for one or more conditions.

But despite their long history, neti pots, which look like tea pots with a long spout, have remained virtually unchanged. Now, with daily nasal washing becoming commonplace, a clear change is being made to neti pots to help make them not only more user-friendly, but visually appealing.

Usually made from a solid colored ceramic or plastic, neti pots are now available in a clear, lightly tinted blue version. SinuCleanse is the first brand to introduce this innovation in a version of its best-selling neti pot.

In addition to enabling the user to see if the saline solution in the neti pot is completely mixed and pure, the clear design allows for better monitoring of the flow and volume of saline solution during nasal washing.

Initial reaction to the new neti pots has indicated that they are proving very popular among consumers. A recent market research study conducted by Robert Hale and Associates (www.roberthaleassociates.com) shows that the new clear blue Neti Pot is preferred seven to one over competitor’s neti pots, such as Neilmeds.

“The new SinuCleanse neti pot gives consumers a clear choice that allows them to monitor the solution, while the

‘purity’ of the design enhances

ease of use and motivates daily compliance,” says Diane G. Heatley, M.D., developer of the SinuCleanse nasal wash system and Associate Professor of Surgery and Pediatrics at the University of Wisconsin School of Medicine in Madison, where she practices pediatric otolaryngology. “And studies on long-term daily usage have shown the distinct health benefits of regular nasal washing, in addition to the documented benefits for treating a range of sinus issues such as cold, flu and allergies and reducing the frequency and duration of colds and flu.”

For more information, please visit www.sinucleanse.com.

Creative Incentives Increase Customer Retention, Gains

<b>Creative Incentives Increase Customer Retention, Gains</b>“></td>
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<p>(<a href=NewsUSA) – In today’s economy, many businesses struggle to stay afloat, much less profit. But when the going gets tough, the tough get creative — businesses are finding new ways to motivate employees, attract new customers and keep their current clients happy.

Believe it or not, sales and discounts hurt businesses more than they help. With so many businesses offering sales, it takes a steep discount to stand out from the crowd. Put items or services on sale too often, and customers will wait for another sale before they buy, meaning that the company will make less money per purchase.

What does drive sales? Well, happy customers. Customers are much more likely to use a company with friendly, capable employees. So instead of devaluing their product, companies need to find ways to improve customer service while drawing in new customers and keeping old ones.

One Wisconsin bank seems to have found a solution — in travel incentives. The Madison Branch of Anchor Bank hired a company called Motivation Advantage to run a travel incentive promotion in all of its 60 locations. Motivation Advantage designed a three-day, two-night package that customers could use for a trip to nearby cities and states, or as far away as Florida or California.

The promotion offered vacation getaway packages when customers chose the branch for a loan. But the bank made sure that its regular customers could also qualify for the travel incentive, either by taking out a new equity loan or refinancing an old one.

Employees also participated. Those who encouraged customers to sign up for loans could earn vacations.

Travel remains a large motivator — everyone wants to get away for a while. Ninety-one percent of Americans take a vacation every year, making travel incentives especially appealing. Savvy companies can use such incentives to boost employee morale, retain valued customers, attract new business and launch new products.

For more information, visit www.motivationadvantage.com.