How to Boost Your Business in A Digital Environment

Five words or less(NewsUSA) – Now more than ever, businesses need to explore how to best serve their customers in the digital marketplace. That means finding ways to stay relevant and keep their audiences engaged. A professional development webinar series from the National Kitchen & Bath Association shows businesses how to develop and maintain a strong online presence.
The National Kitchen & Bath Association (NKBA) is a non-profit trade group for the kitchen and bath industry.
The series opens with Jim Nowakowski, a marketing and marketing communications specialist with more than 20 years of experience, notably in the manufacturing and publishing industries. Mr. Nowakowski brings his considerable expertise in communications and business-to-business advertising purchasing patterns to the webinars. The series kicked off on January 10 with “Staying in Front of Your Customers in a Digital Environment.”
Positive feedback from attendees emphasized Mr. Nowakowski’s enthusiasm and business acumen, with comments about his material and delivery such as, “his examples were detailed and easy to understand, with stories that made a point,” and “he was the best presenter I have seen in a while, very engaging and entertaining.”
“It’s always an honor to present my business topics to designers, showroom consultants, architects and manufacturers,” Nowakowski said after the presentation.
“When I received the feedback, I was thrilled that the audience walked away with knowledge they can use,” he adds.
The webinar focuses on providing the audience with information on digital disruption in the marketplace and what strategic tools can keep a business relevant and valuable in servicing customers.
For example, participants learn how value comes from differentiation, and the importance of what makes a business unique.
“What do you do that your competitor doesn’t do? What does your competitor do that you don’t?” Mr. Nowakowski asks.
Mr. Nowakowski also emphasizes how business basics never change, even in the age of disruption, and reviews tactics on how to stay in front of customers in a digital environment that includes using advertising, phone surveys, and quality service.
The full presentation of Staying in Front of Your Customers in Digital Environment is available
Visit for more information and additional webinars offered.

Lifetime Celebrates 30 Years of Original Movies

(NewsUSA) – Lifetime celebrates 30 years of its iconic Lifetime Original Movies in 2020 and continues to be a premier entertainment destination for women, offering award-winning movies that viewers love, popular non-fiction series such as "Married at First Sight," and compelling "beyond the headlines" documentaries.Recent hits include the top three movies in ad-supported cable for 2020: "The Clark Sisters: First Ladies of Gospel," "Stolen By My Mother: The Kamiyah Mobley Story," and "Chris Watts: Confessions of a Killer."Audiences with more time at home will not be disappointed, as Lifetime premieres 50 new movies between May and the end of 2020.The summer-long celebration of the 30th anniversary of the Lifetime Original Movie begins with two-time Emmy nominee Niecy Nash (star of the critically acclaimed "Stolen by My Mother: The Kamiyah Mobley Story") hosting a special kick-off movie marathon weekend, May 30-31. It features two full days of Lifetime’s most celebrated movies, as well as two movie premieres – "The Captive Nanny" (May 30) and "My Husband’s Deadly Past" (May 31)."The legacy of Lifetime Original Movies is undeniable, as we celebrate the 30th anniversary of the pop culture phenomenon this year," says Amy Winter, executive vice president and head of programming for Lifetime and LMN."With everyone’s lives radically shifted in the past weeks, what has remained constant is Lifetime’s ability to deliver top-quality movie premieres such as "The Clark Sisters" to our audiences and provide them some much needed entertainment and escape. With over 50 more titles to debut between now and the end of the year, our storytelling ability is further strengthened by the incredible talent partners we have lined up."Upcoming projects engage the talents of stars such as Jamie Lee Curtis, who will executive produce, star in, and direct the new film, "How We Sleep at Night: The Sara Cunningham Story," the true story of a devout Christian mother who comes to accept her son being gay.Fans of biopics, and those who can’t get enough royals can look forward to a third installment in the Harry & Meghan movie franchise, which follows the couple’s controversial detachment from traditional royal life after the birth of their son Archie.Before you know it, the holidays will be here.As the home for holiday movies with something for everyone, Lifetime’s popular "It’s a Wonderful Lifetime" event will return later this year, featuring holiday-themed movies and national treasure Betty White in a can’t-miss role as (perhaps?) Mrs. Santa Claus.Lifetime also is ramping up its 2021 movie pipeline, which is scheduled to include Salt-N-Pepa and Wendy Williams biopics, as well as the V.C. Andrews Ruby Landry Movie Series.Visit for more information about upcoming programs.

Heart Attacks Aren’t Cancelled, Call 911

(NewsUSA) – Even during a pandemic, such as COVID-19, other emergencies don’t just go away. Heart attacks and strokes require immediate medical attention. The American Heart Association recommends that calling 911 and getting to the hospital quickly if you or a loved one are experiencing symptoms is your best chance for survival, and continues to be a safe option.It is concerning that hospitals across the United States are reporting notably fewer patients admitted for strokes and heart attacks. Medical organizations fear that many people may not call 911 or go to the hospital because they are afraid of contracting COVID-19.However, calling 911 is the best chance for survival if you experience a heart attack or stroke, the American Heart Association emphasizes.First responders are trained to help patients with all emergency medical conditions, even in the current pandemic. Immediate treatment of a heart attack or stroke is essential, especially since data shows that individuals with cardiovascular disease are more likely to have serious complications from the virus – even death.Leaders of medical organizations, including the American Heart Association, the Association of Black Cardiologists, the American Academy of Neurology, the American College of Emergency Physicians, the Heart Failure Society of America, the Heart Rhythm Society, and the Society for Cardiovascular Angiography and Interventions have issued a joint statement reminding all Americans, but especially those who are at increased risk for heart attack and stroke, such as those with cardiovascular disease, that it is safe for everyone to call 911, and that it is safe for anyone to go to the hospital.Hospitals are following protocols to sanitize, maintain social distancing, and isolate COVID-19 patients from those in the hospital for other reasons including treatment for heart attack or stroke.The American Heart Association and other medical organizations also advise individuals with existing cardiovascular conditions to use telehealth visits to continue managing risk factors and taking medications as prescribed.Symptoms of a heart attack can include:* Chest discomfort.* Discomfort in other areas of the body, such as the arms, back, neck, jaw or stomach.* Shortness of breath, as well as breaking out in a cold sweat, nausea, or lightheadedness.Signs of stroke can include:* Face drooping.* Arm weakness.* Slurred speech, or other sudden physical difficulties.For information on COVID-19, heart health, and the signs of a heart attack, stroke, or cardiac arrest, visit

Three Ways to Stay Connected to Your Senior Loved Ones While Social Distancing

After more than 45 days in lockdown, it’s no surprise that many people are going a tad stir-crazy. But it’s far worse for seniors: Not only have visits from their kids and grandkids been suspended, but there’s the extra stress that comes with the nagging suspicion that they’ll be advised to remain on lockdown long after younger people begin trickling back to work and the world starts opening up again.

In fact, the AARP Foundation has even come up with this dire comparison: Prolonged social isolation, for those aged 50 and older, “is the health equivalent of smoking 15 cigarettes a day.” Fortuitously, some of the niftiest technology offers solutions both to keep us connected and protect against some of the miscreants taking advantage of the situation.

Law Firm Promotes Peaceful, Principled Policies

Five words or less(NewsUSA) – In America, people enjoy individual freedoms, and for the most part, they are able to express them as long as they don’t restrict the rights and freedoms of others.
Many people adopt a “live and let live” attitude that is based on respect for the rights and sovereignty of others but that promotes the rights of competent adults to be responsible for their own lives, property, money, and time.
Attorney Marc J. Victor is president of the Arizona- and Hawaii-based Attorneys for Freedom law firm. Mr. Victor and his associates at Attorneys for Freedom are representative of a business supporting the Live and Let Live Movement. The firm, which accepts cases nationally, is committed to the ideals of the movement and the qualified team is ready to assist individuals with a range of issues in criminal, civil rights, and personal injury law.
Being charged with a crime is serious and has long-term consequences. If you or someone you know has been charged with a crime, a state bar certified criminal law specialist can make the difference. These attorneys are experts in criminal law who are ready to navigate the tricky territory of the criminal justice system.
The team at Attorneys for Freedom stands out for their attention to their individual clients and belief in the Live and Let Live principles.
“At the Attorneys for Freedom Law Firm, we are interested in building long-term relationships based on trust,” says Mr. Victor.
“Cultivating such a relationship based on trust allows us to have a better, deeper and genuine understanding of our client’s problems, concerns, and issues. With that understanding, we can more effectively advocate for our client’s goals or better assist our client to determine what those goals should be. Effective lawyers who sincerely empathize, understand and are truly invested in the client as another fellow human can also share in the joy of obtaining those goals,” he explains.
This focus on trust and belief in the individual’s rights to manage their own affairs without being disturbed by others is part of the outside-the-box thinking and commitment to the Live and Let Live Movement that makes Attorneys for Freedom stand out.
The firm seeks to fully understand a client before seeking a long-term solution that will bring them peace and freedom from the use or threat of force, fraud, or coercion.
For more information, go to to learn more about the law firm.
For more information about the Live and Let Live Movement, visit

COVID-19: Pharmacy Benefit Managers Are Working for Patients

(NewsUSA) – As the coronavirus takes hold in the United States and front-line health care providers are hard-pressed to treat those who are sick, pharmacy benefit managers (PBMs), along with health insurers, are working to help patients weather the pandemic.PBMs across the board are helping patients obtain their essential medications, and supporting plan sponsors who want to waive treatment costs associated with COVID-19 care. A number of PBMs are doing more. For example, one PBM and health plan are offering an early intervention screening tool to help customers and members understand their personal risks for COVID-19.Beyond these efforts, PBMs are collaborating with health plans and pharmacies to remove potential barriers to getting prescriptions filled by people staying at home and social distancing. Specifically, PBMs are encouraging early prescription drug refills, helping patients sign up for home delivery, and adjusting utilization management programs to minimize potential access delays. PBMs are also advising patients to adhere to guidelines issued by the Centers for Disease Control and Prevention.This global pandemic raises the possibility of prescription drug shortages, as drugs normally used by only a few people may suddenly be needed by many, or manufacturing centers may be sidelined by virus outbreaks. PBMs, along with drug manufacturers, wholesalers and pharmacies, are integral to identifying and managing drug shortages to reduce the prospects of patients being without their prescribed medications. PBMs are closely monitoring the global manufacturing environment and using analytics to gauge patients’ prescription drug usage trends to anticipate possible disruptions to the supply chain. Then, working in concert with others, PBMs are working to help spread the existing drug supply as equitably as possible among patients who need those drugs.Indeed, it’s vitally important during the public health crisis that all patients continue receiving access to medications, particularly those treating chronic illnesses, such as asthma and rheumatoid arthritis. As the public increasingly demands off-label use of some medications to treat COVID-19, PBMs are implementing measures that balance off-label usage with the ongoing needs of patients using on-label prescriptions for chronic illnesses. Here, for example, is how one PBM approaches this balancing act:Decades ago, PBMs perfected home delivery of medicines for patients. While the service has always been a convenient and lower-cost option for patients to access their prescription drugs, home delivery has never been as important as it is right now. That’s why PBMs are enhancing home delivery services, as well as working with network pharmacies to provide local delivery options for consumers.As we all come together to find a new normal in this age of COVID-19, it is important to understand that PBMs are – and will be – working to help patients lead healthier, happier lives. 

For the Baseball Fan Who Has Everything: Their Own Stadium

(NewsUSA) – Even as baseball has put a "pause" on its season, doesn’t mean that you can’t still support the person in your life that "lives for love of the game."Now there is a gift for the baseball fan who has everything – his or her own stadium. A collection of exquisite models of Major League Baseball stadiums lets fans bring their favorite ballparks home.Searching for the right gift for Father’s Day, birthday, or any special occasion can be a challenge, but a one-of-a-kind rendition of a favorite stadium will be showstopper for an art enthusiast, sports fan, or collector of sports memorabilia.After all, nothing captures the spirit of a sports team like the stadium where the action happens and the memories are made. Many sports stadiums, both old and new, are works of architectural elegance, and the replicas from Westbrook Sports Classics let fans appreciate these iconic structures from a new perspective.The stadium reproductions measure approximately 7-by-7 inches, weigh approximately 10-12 pounds, and come with a protective acrylic case.The models are designed and created by John Kimball Westbrook, an award-winning artist whose background includes the study of architecture as well as commercial art. Mr. Westbrook also spent time in Washington, DC, on a scholarship to study with Italian stone carvers during the completion of the National Cathedral, where he developed his passion for sculpture."Over the past 30 years I have worked with different fine art medium, including carving marble, granite, various semi-precious stones, bronze, wood, ivory, silversmithing, drawing and painting," Mr. Westbrook explains on his website.The limited-edition ballparks are cast in a bronze composite with a marble base, and feature tiny crystals that refract light to give the appearance of a stadium at night.The Westbrook Sports collection to date features 17 Major League Baseball stadiums, historic and current, including Fenway Park, home of the Boston Red Sox; the former home of the San Francisco Giants, Candlestick Park; the Chicago Cubs’ Wrigley Field; and both old and new versions of Yankee Stadium. All Major League Baseball trademarks are copyrights used with the permission of Major League Baseball, and Mr. Westbrook plans to expand the collection to National Football League stadiums and British football (soccer) stadiums as well.For more information and photos of the stadium models, visit

Finances During A Pandemic

(NewsUSA) – Sponsored Content -Now that the initial shock of the pandemic has started to wear off, it’s time to take a step back and really start planning. Everyone is living through an unprecedented time. The uncertainty surrounding the Covid-19 pandemic is enough to rattle even the strictest saver. Things may feel that they are all out of your control, so focus on what you can control. First things first. Listen to healthcare professionals and follow guidelines to protect yourself and others. If you are financially impacted by Covid-19 for any reason, there are steps you can take to help minimize that impact.Even if you have not yet been financially impacted by the current state of events, it is vital to either reassess your household budget or create one if you have not already. Involve your family in this as much as you can. Just letting your family know you are thinking about the crisis and how you will respond can be enough to help ease some of the anxiety around the unknown. When you are looking at your crisis budget, identify which expenses are absolutely necessary and which are not. It is best to make the hard decisions now, even if you have a savings account built up, rather than wait until you are forced to make those decisions.Focus on your rent or mortgage first. You need to keep a roof over your head if at all possible. With a situation as fluid as this, it is important to realize that there are resources available to help if needed and that those resources could change. If you are ever in a situation in which you are unable to pay your rent or mortgage, contact your landlord or mortgage provider right away. Once you have the rent and mortgage covered, then move on to food, utilities, and down on to the more non-essential items.In the event you are unable to make a debt payment, make sure you contact the creditor as soon as you know you will miss the payment. During this difficult time, many creditors are expanding the options available to those unable to make their monthly payments.If you feel lost when it comes to making a budget, as many do, please reach out to a Certified Credit Counselor at Family Credit Management. Family Credit Management is a nonprofit credit counseling agency that has been helping consumers in difficult financial situations for more than 23 years. Reach out for a no-strings attached budget review from an objective professional by calling 1-800-994-3328 and selecting option 1.For more in-depth tips and resources, please visit

Nurse Educators Play Essential Roles in Public Health

(NewsUSA) – Nurses remain an essential and trusted part of the health care system, and the nation faces an urgent need for nurses due to the COVID-19 outbreak.The World Health Organization is also celebrating the value of nursing by designating 2020 as the International Year of the Nurse and the Midwife. In addition, 2020 is the 200th anniversary of the birth of Florence Nightingale, the 19th- century social reformer known as the founder of modern nursing.The demand for nurses, and therefore for nurse educators, is likely to remain high, according to the National League for Nursing (NLN), as nurse educators are on the front lines teaching new nurses who are filling the shortages in hospitals and other health care settings.Nurse educators will likely continue to be well paid. Data from the Bureau of Labor Statistics estimate the median salary for nurse educators at $73,490. They may work in academic settings, but some expand their focus to teaching in schools, businesses, hospitals, and community agencies.The NLN shares some key advantages to becoming a nurse educator:- Intellectual stimulation. Nurse educators know the latest research in the field, and have the ability to share it with others.- Flexibility. Nurse education allows for more autonomy and a flexible schedule. Not to mention that technology allows educators to teach from anywhere in the world, at any time, from the beach to the ski slopes.- Research. Nurse educators have opportunities for research and publication in scholarly journals to advance the field of nursing and their own careers.- Meaning. The desire for a purpose-driven life steers many people to the nurse education field, where they can make a significant difference in a variety of ways.- Fulfillment. Nurse educators rejoice in encouraging young students, and take pride in their accomplishments.- Impact. Nurse educators, by shaping and developing the next generation of nurses and by working in their communities, will continue to impact the shape of healthcare for future generations.- Inspiration. Everyone remembers the teacher or teachers who made a difference for them by giving them that extra encouragement, or helping them explore paths they might not have seen.But quite possibly the number- one reason to become a nurse educator, according to the NLN, is the unique chance to "teach what you love."Many career tracks exist for potential nurse educators. Teaching requires at least a master’s degree in either education or nursing, but these degrees may be earned through a traditional college setting or through the variety of fully accredited programs now available online.For more information about careers in nursing education, visit

College Board Offers Online AP Courses and Exams During Coronavirus

(NewsUSA) – In the wake of unprecedented school closures resulting from the coronavirus pandemic, the College Board is supporting students and schools with free, live review sessions and online exams taken at home.In a survey of 18,000 students enrolled in AP classes, 91 percent indicated they want to complete their classes and take their exams."We want to give every student the chance to earn the college credit they’ve worked hard toward throughout the year," says Trevor Packer, senior vice president of AP and Instruction at the College Board. "That’s why we quickly set up a process that’s simple, secure, and accessible."This year only, the traditional in-person exams will be replaced by shorter online versions that will take approximately 45 minutes, accessed at home on a computer or a mobile device. Students also have the option to handwrite exams and submit photos of their work. Exams are scheduled for May 11-22, 2020, with makeup dates in June.Exams will include topics and skills most AP teachers and students have already covered in class by early March. Most exams will have one or two free-response questions, and each question will be timed separately. Certain courses will use portfolio submissions instead of an online exam, and exams for world language courses will consist of spoken tasks instead of written responses.As usual, 2020 AP Exams will be scored by college faculty and AP readers, and scores will be reported on a 1-5 scale. The College Board plans to release scores as close to the usual July time frame as possible. And colleges nationwide have committed to awarding credit for this year’s AP scores just as they have in the past.Students registered to test don’t have to take any additional action; they’ll be emailed an e-ticket two days before each exam. The ticket will also be available in their My AP account.Students can get ready for exams by attending free online classes and review sessions led by AP teachers from across the country. And, during the final days before exams, classes will focus on simulating the exam experience and reviewing sample exam questions. The classes are available live or on demand at The live lessons include an AP Master Class series, with AP teachers joined by luminaries such as Janet Yellen, Tony Hale, John Quiñones, and Valerie Jarrett.Details about specific AP Exams, fees, cancellations, and other topics will be updated regularly on the College Board website and shared through email, online educators’ communities, and other social media.For the latest information, visit the College Board coronavirus website at