Fashionable Blogging

Each day, more women are using blogs to get their latest dose of current events, international news and fashion advice. Blogs allow readers to consume information and commentary from a myriad of biased and potentially objective sources. Plus, blogs can be individually tailored to specific topics or audiences, as is the case with Nygard International’s “Fashioning Your Story” fashion blog.

Nygard International, a Canadian-based womens’ clothing company, created a blog to better connect with their diverse customers. The company is now a resource for information and news in addition to stylish shirts, versatile dresses and flattering pants.

The Man Behind the Clothing

While the ‘60s may not have exactly been known for fashion (think psychedelic colors and mismatching patterns), it was also the decade that gave us the miniskirt, the bikini and skinny jeans.

In fact, one could argue that was when popular fashion was born—and when Canadian designer Peter Nygard first got his start.

Fast forward to present day, and Nygard has built his empire, Nygard International, not on the likes of those pieces that float down the runway at New York Fashion Week, but rather on collections that are timeless, well-tailored and affordable.

Nygård’s Commitment to a Breast Cancer Cure Continues

Over 500 guests gathered in Winnipeg, Canada, to glimpse a sneak peek at Nygård International’s 2011 Spring and Summer collection on March 25. Mingling over cocktails and hors d’oeuvres, guests oohed and awed as models strutted the catwalk, adorned in the new collections from Peter Nygård, Biana Nygård, Tan Jay, ALIA and INVESTMENTS. But the true highlight of the night wasn’t the clothes; it was the modeling of hope and courage as 10 breast cancer survivors graced the runway, fostering an aura of strength and reiterating the company’s ongoing commitment to eradicating the disease.

Make Packed Lunches Cool Again

Five words or less(NewsUSA) – For elementary school kids, tastes change about as often as the school bell rings. A child might be interested in racecars one day and skateboarding the next. Another might like drawing before moving on to fashion. And finding an insulated lunch bag that reflects a child’s personality is almost as important as finding the perfect pair of shoes. So, how do parents keep up?
One company, California Innovations (www.californiainnovations.com), knows that kids need lunch bags with the right designs and features.
“We realize how important it is for each child to have the perfect lunch bag, and we work hard to make sure that we have the right one for everyone,” says Mel Mogil, President and CEO of California Innovations.
The company has some suggestions to help parents find the perfect lunch bag for their child:
* Monstrous fun. Elementary school kids will have fun with the animal or monster designs, such as those on the Neo Lunch Pack from California Innovations. These lunch bags are made from neoprene, the material used in wetsuits. And they’re machine washable for easy cleaning.
* For boys or girls. Arctic Zone offers insulated lunch bags with car designs for little boys, and monkey designs for little girls. As they grow up, boys and girls can choose from skateboarding, graffiti graphics and fashion prints.
* Personalize it. Look for lunch bags with transparent pockets so budding artists can add a picture or their own work of art to their lunch bag. Switchable, self-adhesive patches and glitter glue can also help kids customize their lunch bags.
* Style up. Tween fashionistas might appreciate a lunch bag that looks like a purse but that has enough room to carry lunch and snacks for an entire day.
* Fashion meets function. As kids get older, durability and functionality become increasingly important. Look for lunch bags with hard liners. Expandable front pockets allow kids to take extra food to school as their appetites increase.
All of California Innovations’ products are Ultra Safe, a designation that means that their products meet all applicable FDA and CPSC safety requirements and the company’s own quality assurance and safety standards that go well beyond legal compliance. California Innovations is also the exclusive licensee of Microban for soft-sided insulated products, lunch packs and diaper bags. Microban anti-microbial protection helps to eliminate odors and bacteria build-up and makes cleaning easier.

Wardrobe MVP: The Dress

Five words or less(NewsUSA) – There’s not a wardrobe staple that transitions better from one season to the next than the dress. And it’s no surprise that the dress has caught the attention of leading stylists and editors, with everything from sleek A-line to wrap-styles gracing the pages of fashion magazines. The key trends right now? Ruching and pleats, along with embellished necklines.
Brands like Liz Claiborne new york have especially capitalized on the dress trend at their outlet retail stores this season, with the design team putting special emphasis on patterns, prints and texture in the collection. And with good reason — retail statistics have shown that despite the lackluster economy of 2009, the dresses category was actually up 5 percent while the rest of the apparel market trended down, according to data from The NPD Group, a leading consumer and market research firm.
“Dresses have become one of the very few growing categories in apparel, with consumers seeing them as ‘great investments,'” says Marshal Cohen, Chief Industry Analyst, The NPD Group. “They create the basis for a complete outfit with the right accessories in one garment, and consumers just love the idea of one-piece dressing — it’s simple and economical.”
It is clear why dresses are such key wardrobe components of so many women who lead multi-faceted lives — they’re beautiful, feminine and oh-so-versatile. “All-occasion styles” of dresses are particularly popular within collections like those found at Liz Claiborne new york because they can be dressed up or down by changing out various accessories, like a colorful cardigan, heels or some great jewelry. The best part? They are available at over 90 outlet retail stores nationwide and come in petite, missy and plus sizes, making them a perfect fit for every body type.
Look for dresses that are easy to wear and easy to care for — Liz Claiborne new york dresses are almost all machine-washable and made of soft, breathable cotton- and in bold colors, soft prints and textured fabrics like eyelet. And don’t forget those accessories! Take a simple gingham shift dress from day-to-dinner with the simple but stylish addition of some strappy high-heel sandals and statement jewelry.
For more information and special offers on dresses and other fashion accessories, go to www.lcnyoutlet.com or call 1-800-555-9838. Become a fan on Facebook: Liz Claiborne new york.