How to Display Proper Hygiene in Public

Five words or less(NewsUSA) – You would think that public hygiene protocol would be a standard, taught in kindergarten, reviewed in middle school, and essential for your college diploma. Yet, more often than we care to admit, both knowing and remembering social “dos” and “don’ts” proves a challenge for even the best of us.
Stay classy and clean with a few simple tips on how to display good public hygiene.
Cover your mouth
This one is so simple we feel it deserves the first spot on the list. Hearing you sneeze or hearing you cough is one thing. Asking someone to feel you sneeze or feel you cough is entirely another. Cover your mouth when coughing or sneezing. Keep your hands clean by using your upper arm as your shield.
One tissue does not conquer all
Feeling under the weather? Looking and feeling your best can be truly difficult when your sinuses are working against you. Do your best to show your care for public hygiene by following the little guidelines you can still muster doing, like washing your hands regularly, using hand sanitizer, and refusing to reuse and reuse the same tissue while public.
Watch for bad habits
Unfortunate habits, like biting your nails, playing with your hair, or picking at your face can work against that clean, sophisticated image you desire. These habits are also a way that unwanted grime, oils and bacteria can spread from different areas on your body and eventually onto any object you touch. Do your best to keep your hands away from the top half of your body whenever possible.
Launder
Laundry is no fun, but there are few public hygiene no-nos worse than dirty clothes. Pick one day of the week to be laundry day and stick to it. Invest in a dependable iron and ironing board, and carry a stain remover in your purse or bag.
Use FLASR
For smokeless tobacco users, a small, spill-proof portable spittoon is an essential and the ultimate display of good public hygiene. Fortunately, for these individuals, there’s FLASR, an Atlanta-based company that specializes in exactly that. The FLASR spittoon has a chic design that is pocket-size and features a secure locking mechanism to avoid messy mishaps.
For more information about FLASR, visit www.flasr.com.

Sleep and Happiness: How Parents Can Have Both

Five words or less(NewsUSA) – Helping your baby sleep through the night is one of the great milestones of parenthood. Establishing good sleep habits and patterns early can help babies learn how to sleep, which is a key component in a baby’s happiness, and makes for less exhausted (sort of) parents.
Gerber Good Start Gentle’s sleep consultant Christina Gantcher advises parents to focus on the Three E’s: Eating, Environment, and Education.
* Eating: Poor feeding can impact your baby’s ability to sleep well. If your baby doesn’t seem to be eating at regular intervals or gaining weight at an appropriate pace, talk to your lactation consultant or pediatrician.
* Environment: You can facilitate better sleep for your new baby by creating a quiet, dark environment in a dedicated area. Remember, babies should always be put to sleep on their backs; supervised tummy time should occur during the day when baby is awake. Always put your baby on his or her back to sleep with no loose blankets, pillows or toys nearby. Try to follow a bedtime routine to help baby recognize cues to associate with going to sleep, such as a bath or book.
* Education: Learn about your baby and you’ll soon recognize his or her cues about being ready to sleep, such as eye rubbing. Don’t neglect naptime. Remember that infants are typically only awake for short periods, and daytime naps can aid nighttime sleep. When you feel your baby is ready, try placing him or her in the crib when they are drowsy but still awake, so they can start learning and remembering how and where they fell asleep.
Gantcher also advises parents to be as consistent as possible with a sleep routine, but be patient as you learn the habits of your individual child. Sleep helps give babies energy and puts them in the mood to learn and explore the world, and a rested baby often means a happier family, too.
As part of their desire to help support parents through their journey and provide them with the confidence they need to help their baby sleep through the night, Gerber Good Start Gentle has sponsored Christina Gantcher as their sleep consultant on Gerber’s panel of experts. Gantcher will be available to provide free, personalized, one-on-one phone consultations five days per week.
To sign up for a consultation with Gerber Good Start Gentle’s sleep consultant, please visit Gerber.com/experts or call the Gerber Parents Resource Center 24/7 at 1-800-284-9488 for help in scheduling an appointment.

Waste and Recycling Jobs: Opportunities Are Plentiful

Five words or less(NewsUSA) – Trade and technical positions are the bright, shining stars of the economy these days. They don’t require a college degree, do provide the opportunity for a meaningful career, and they often pay very well.
One industry, in particular, shines brightest among those hiring these positions: America’s waste and recycling business.
“These are great careers,” says Sharon H. Kneiss, president and CEO of the National Waste & Recycling Association. “We do a real service for residents and business owners alike. And business is growing!”
According to the Bureau of Labor Statistics, the number of waste and recycling collectors is expected to grow significantly over the next seven years. Between 2012 and 2022, more than 21,000 jobs are expected to be created — a 16-percent growth rate.
In 2012, the median annual pay for truck drivers was about $38,000. With overtime, experienced waste and recycling drivers can earn much, much more. Some workers in various cities make upwards of $100,000 when you factor in overtime. And, most jobs in the field offer generous benefits and possibilities for upwards mobility.
Driving a refuse truck generally requires a commercial driver’s license; however, companies are happy to train new recruits.
“The advantages of driving a waste or recycling vehicle are significant: the hours are regular and predictable, the job is local, and it pays well,” Kneiss said. “Plus there’s job security: We’re always going to need good drivers.”
But the opportunities in the waste and recycling industry don’t end there. Mechanics and welders who work on the industry’s fleet are also in significant demand.
For example, the BLS reports that the 2012 median pay for a diesel mechanic was more than $42,000 per year and that the total number of jobs across all industries was expected to grow by 9 percent from 2012 to 2022 — more than 21,000 additional positions.
There are both formal and informal diesel mechanic training programs. In some cases, the company will train you. But there are also a number of programs offered by vocational schools, community colleges and adult education programs.
In addition, mechanics qualified to work on compressed natural gas engines would do well to investigate the waste and recycling industry: It has one of the largest CNG truck fleets in the U.S.
To learn more about opportunities in the waste and recycling industry, go to http://beginwiththebin.org/jobs.

How to Secure Income for Retirement

Five words or less(NewsUSA) – Ten thousand Americans a day are turning 65, including a couple we’ll call Stu and Helen. In excellent health, Stu and Helen could be facing a retirement of 30 years — or even longer. One of their biggest fears about their impending retirement is their potential longevity — and running out of money to not only pay their bills, but enjoy their free time.
Stu and Helen participated in their companies’ 401(k) plans. Like many workers, neither has a traditional pension, so they are solely responsible for their own retirement security.
Fortunately, couples like Stu and Helen have options for creating a “personal pension.” By using some of their savings to purchase an annuity, they can guarantee a steady stream of income for life.
With an immediate annuity, they can make a lump-sum payment to a life insurance company, and the company will send them their choice of monthly, quarterly or annual payments. They can choose to receive the income payments over a specified number of years or as a guaranteed stream of income they can never outlive.
They could also consider purchasing a deferred annuity, which allows savings to grow tax-deferred during an accumulation phase until they decide when payouts begin. People who are years away from retirement — or who are retired but don’t need income right away — might choose this type of annuity.
With a deferred annuity they decide how their money grows during the accumulation phase. A fixed annuity earns interest at a guaranteed rate. An index annuity is tied to a market index like the S&P 500 stock price index. In a variable annuity, savings are placed in subaccounts that are invested in stocks and bonds.
Another option is a special type of deferred annuity, often called longevity insurance, which will provide them with a guaranteed stream of income once they reach a certain age, usually around 85.
Surveys show that 90 percent of annuity owners think annuities are an effective way to save for retirement. And annuities are among the most regulated financial products in the marketplace. From product development to advertising to sales, life insurers must comply with state and federal laws and rules that help prevent fraud and protect consumers. In addition, most states provide a “free look” period allowing customers to return annuities to the insurance company for a full or partial refund.
Planning for retirement can be stressful. But for retirees like Stu and Helen, the guaranteed income from annuities can provide peace-of-mind for a lifetime.
For more information on annuities, visit www.acli.com.

Overstock Opens Up Capital Market With Entrex’s TIGRcubs

Five words or less(NewsUSA) – It goes without saying, but the advertising industry has taken a hit over the last 20 years and has had the difficult job of reinventing itself. To its credit, it has found a foothold through the millennium’s new favorite buzzword: branding. It’s not just a slogan (although the words may be interchangeable), but something short and snappy that embodies an organization, such as “Got Milk?” “Just Do It” or “I’m Lovin’ It.”
While these Fortune 500 companies have deep coffers to spend on promotional advertising, be it a national campaign or a one-time million dollar Super Bowl ad, your average business does not.
So what’s a fledgling business with a small budget to do? Well, if you’re smart, you consider matte releases like those written and produced by Washington D.C.-based NewsUSA.
For those unfamiliar with this underused but effective marketing technique, a matte story is a preformatted feature article that print and online editors can use when they don’t have enough copy to fill the space.
“When companies don’t have million dollar budgets, how do you show investors and your sales team what you’re doing? This is where NewsUSA comes in,” said Rick Smith, founder and CEO of NewsUSA.
For a small fee, Smith said a client is guaranteed somewhere between 1,000-1,400 placements per story with media outlets in all 50 states. Clients are sent the tear sheets and screenshots to prove the placements. Currently, Smith said NewsUSA guarantees to place its clients’ content on television sites and hundreds of digital and print newspapers.
Smith said NewsUSA will write and format the content based on the message the client wants to get across and provide images for client approval.
“Everything is a competition,” he said. “For clients who have small budgets, but want to get their message nationwide, what are their options?”
In terms of mass marketing to the consumer for that amount of money, “you don’t,” Smith said.
In this way, Smith said he believes he’s created a nice niche for people who are trying to do something, but may not have a big media budget.
“It’s not surprising that clients who have even a modest budget will spend it with us,” he continued. “We’re a pretty attractive alternative.”
For more information, visit www.newsusaadvantage.com.

For Love of the Game — Smokeless Tobacco Still a Part of Baseball

Five words or less(NewsUSA) – Want to really do something to keep kids from being hurt playing sports?
Athletic TIPS (Towards Injury Prevention in Sports) has teamed up with GlobalGiving — the largest global crowdfunding site for nonprofits — to help advance one of its key goals: hosting community workshops across the country to better educate young athletes, their parents and advisors on ways to foster “a safer experience” for everyone playing sports at the kindergarten through college levels.
The workshops focus on:
* Concussions
* Nutrition
* Dehydration and heat-related conditions
* Musculosketal injuries
Sports-related injuries have been recognized as “a silent epidemic” among the nation’s youth — accounting for nearly 8,000 emergency room visits daily. The recent launch of the not-for-profit Athletic TIPS program — supported by everyone from health care professionals to athletic directors to retired New York Giants legend Michael Strahan — was a direct response to those dire numbers.
“GlobalGiving allows us to raise awareness regarding the urgency for appropriate sports-related education,” said Sherry McAllister, DC, executive vice president of the Foundation for Chiropractic Progress, a program sponsor.
The first workshop will take place this spring in San Jose, California, in partnership with Palmer College of Chiropractic. Others are being planned for Dallas, Boston, Atlanta and New Jersey.
Anyone can donate through GlobalGiving.org, though McAllister particularly encouraged doctors of chiropractic to step up since their extensive expertise makes them part of the solution. As for the workshops, health care professionals, athletes, parents and coaches can request one in their area by visiting TIPS4Sports.org. Athletic TIPS will then work with them on the planning and fundraising, as well as potentially putting them in touch with pro athletes to heighten interest.

This Spring, It’s all About That Bass Fishing — and Your Basic Gear

(NewsUSA) – The days of using a stick, some string and a worm are as much a part of American culture as apple pie and baseball. Unlike that time, there are now many choices for anglers this spring, depending on where you’ll be fishing.In fact, selecting your gear is half the fun. But for starters, set aside the rods, reels, rigs, jigs and tackle, it’s also just as important to remember these items that are often overlooked:* Use sunscreen. You only have to suffer from sun poisoning one time to understand the relationship between sun and water. While the water may be cold and temperatures out-side chilly, sun reflecting off the water will still give you a burn. A sweat proof sunscreen that won’t run and sting the eyes is ideal, as is one that won’t leave a greasy residue that could adversely affect your grip.* Wear a base layer. A thin T-shirt is a must as a base layer, better if it is made of fabric that wicks away moisture. There are even some that are made to be water repellent and stain resistant with anti-odor properties for those in warmer climes. Since this is the layer that is in direct contact with your skin, you want something that will allow moisture to escape as you sweat.* Find the right pants. Spring days on the water are usually an all-day event, and call for versatility in your clothing. To that point, pants that convert to shorts are ideal. Like shirts, pants should be stain-resistant. Additionally, the pants should have plenty of pockets (with zippers) to carry anything extra. If you don’t have access to a boat or dock, extend your fishing range with a good pair of fishing waders.* Cover your head. Hats with a hard-hat liner will keep your neck, ears and head warm in cold weather. For warmer climates, a wide-brimmed hat will guard against sunburn, overheating and overexposure.* Bring the extras. This could include a life vest, cooler or, if you happen to be a smokeless tobacco user, a portable spittoon like those offered by Flasr. The Atlanta-based company prides itself on creating the first-of-its-kind portable spittoon that is small enough to fit in your pocket and carry along wherever you go — whether it’s fishing on a lake or hunting in a blind. Its advanced closing mechanism ensures that it stays securely closed, eliminating the risk of spills and leaks.For more information, visit www.flasr.com; Market listing: FLASR (OTCQB: FLSR).

Wondering if it’s Time to Buy a New Car? Just Check Your Mailbox

Five words or less(NewsUSA) – Have you ever wondered how all of those colorful auto dealership promotion pamphlets arrive in the mail at the exact moment you are contemplating a new car purchase? Oddly enough, they are perfectly timed to coincide with your vehicle-buying needs — and there’s a reason behind it.
Consider this: In 2012, studies showed that more than 90 percent of consumers began their car search online. This insight, according to Ken Schwartz, founder of InMarketSolution (IMS), a Chicago-based marketing company geared specifically to the auto industry and its potential buyers, provides dealerships with a treasure trove of demographic information.
“Consumer data is abundant and valuable, yet many dealers fail to fully exploit its potential,” says Schwartz. “In this way, we use best-of-breed data to identify consumers currently in the market to buy a car.”
The way it works is that IMS uses proprietary data from its InMarket Buyers List to identify when a consumer is in the market to buy or lease a car. IMS then compares that list to the Dealer Database Management System, removing all matches to ensure the IMS driven sales are new customers. Using multiple technologies, IMS tracks and interacts with the InMarket Buyers multiple times by using a combination of highly targeted direct mail and digital advertising that will potentially drive exclusive leads to a targeted dealership.
The difference between IMS and other direct-mail marketing companies is its business model. In a nutshell, if a dealership doesn’t get new customers through IMS’s efforts, the dealership doesn’t pay a dime.
“I am so confident that our program works, that I am willing to put my money where my mouth is,” says Schwartz. “Simply put, if a dealership doesn’t sell cars to new customers, we don’t get paid.”
Schwartz’s confidence comes from his past experience working with big data. Before founding IMS, Schwartz was the CEO of CityTwist, an email advertising company focused specifically on automotive marketing. During his tenure there, CityTwist became an Inc. 500/5000 fastest growing company in 2010, 2012, 2013 and 2014. In addition, the company has been recognized as a fastest-growing company in South Florida by the South Florida Business Journal for the last two years.
For more information, visit www.inmarketsolution.com.

Grandparents, Keep Your Meds Up and Away From Young Children

Five words or less(NewsUSA) – As you grow older, being physically active is one of the most important things you can do to stay healthy. Whether you’re well into your golden years, a baby boomer or younger, studies show regular exercise can lower your risk of heart disease, some cancers, diabetes and dementia. It also helps improve your mood, energy level and overall well-being.
“The great thing is, no matter what your age, size or fitness level, it’s never too late to start exercising,” said Jaza Marina, M.D., a Kaiser Permanente physician who specializes in elder care. “We strongly recommend seniors do exercises that maintain strength, balance and flexibility. Our goal is to reduce their risk of falls and injuries, so they can stay healthy and independent.”
Dr. Marina advises that good ways to exercise include low-impact aerobic activity, swimming, tai chi and yoga if you’re physically able. “We have 80-year-olds who run 5k or 10k races. Everyone is different, so pick an exercise that you enjoy.”
She believes walking is probably the easiest exercise. All you need is 30 minutes a day, five times a week. If that’s too much, you can break that up — 10 minutes in the morning, 10 in the afternoon, and 10 in the evening. Some seniors walk at their local indoor shopping mall.
“The important thing is to get off the recliner, turn off the T.V. and get active,” said Dr. Marina. Below are four basic exercises to get you started.
1. Knee bends. Holding on to a sturdy chair or counter at your side, keep your back straight, feet on the ground and gently bend your knees and lower your body. Then, raise your body back up. It’s a slight squat but not a deep one. Repeat 10-15 times.
2. Heel raises. Holding on to a chair or counter at your side, raise up on toes slowly and then lower the heels to the ground slowly. Heel raises strengthen the calf muscles. Repeat 10-15 times.
3. Side leg raises. Holding on to a chair or counter at your side, raise one leg out to the side and bring it back down. Repeat 10-15 times and switch to other leg.
4. Sit to stand. If you’re able — sit in a chair and rise to a standing position with arms stretched in front of you. Make sure the chair is in a stable position or against a wall so it won’t fall over. Sit back down and repeat 10 times.
Kaiser Permanente offers exercise classes at several of its medical facilities. To find classes in your area and for further information about these exercises, visit kp.org. Also, talk with your physician before starting a new exercise routine.

Join the Force to Fight Lung Cancer in Women

Five words or less(NewsUSA) – NewsusaInfographic – “Join The Force” and Help Save Lives is an initiative formed to fight lung cancer in women, which is the No. 1 cancer killer of women. LUNG FORCE will make lung cancer in women a public health priority, drive policy change and increase research funding. Learn more at Lungforce.org.

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